Bumble Merch
The ask was to create premium, high-quality merchandise showcasing the new Bumble identity, with a less branded and more wearable approach.
Exploring Bold Minimalism, the concept makes an impact through colour, scale and messaging. The intended audience was 500 Bumble employees, and American college students, aged 18-22 years old who qualify for the Bumble Honey college program.
Role
The ask was to create premium, high-quality merchandise showcasing the new Bumble identity, with a less branded and more wearable approach.
Exploring Bold Minimalism, the concept makes an impact through colour, scale and messaging. The intended audience was 500 Bumble employees, and American college students, aged 18-22 years old who qualify for the Bumble Honey college program.
Role
Graphic Design
Team
Team
Designers - Naomi Rowaiye
Copywriter - Salwa Rogers
Illustration - Kaho Mukae
Copywriter - Salwa Rogers
Illustration - Kaho Mukae